So, here’s the deal with Gravatar and WordPress and why exactly it is confusing as fuck for users not intimately embedded in programming and software development.
When the Discourse dev team set out to do avatar management, they all agreed that they wanted it based off of a single management point. @CodingHorror is very much of the opinion that personal data–especially info related to authentication and passwords–needs to be centralized. The act of creating yet another username, password, avatar, etc. over and over boggles his mind, and I agree.
Gravatar is a very nice solution to this: A single place on the internet where you can create and manage custom avatars associated with your various email addresses. Then, as you traverse the internet, creating new accounts on new communities, if they support Gravatar, they can go out, slurp in your info automatically, and handle your little profile icons for you.
That is all that Gravatar did. A single place on the net where email addresses could be assigned to icons, and then federated out to all the websites that wished to talk. And all was right with the world…
…until WordPress bought Gravatar.
Technically, WordPress has owned Gravatar for awhile, the layman none the wiser. As we continue down the path of federated authentication, however, the powers that be decided that Gravatar being responsible for “just an icon” was wasteful–a entire set of authentication credentials could essentially be tied to an email address…not just a person’s avatar.
WordPress handled this style of “letting other websites log you in” using their own federated auth, aka WordPress Connect. But the powers that be eventually said, “Look, just fold Gravatar’s icon management into Connect ffs.” So they did. Which meant that existing Gravatar accounts were upgraded into full-blown WordPress Connect accounts. And…those that just wanted a simple good ol’ fashioned way to upload an manage an icon (read: this is all of you guys)…
…now have to create a WordPress Connect account.
Remember, the website only changed hands and altered functionality; it still does the thing that you want: centralize your ability to manage an Internet profile in one place, so that other places can refer to it. WordPress itself is a network of blogging tools, but you do not need to be a part of that (if you don’t wish to).
My advice is to simply jump through the hoops and make the Gravatar/WordPress Connect account and manage your avatar there. More websites will continue to lean on this technology, rather than less, so getting things done in one spot…once…will pay off in the long run.